Are you a creative visionary with a strategic mind? Do you excel at crafting ideas grounded in consumer insights and fandom culture?
An innovatve creative agency is on the lookout for a Midweight/Senior Creative who blends copywriting and art direction skills with the ability to think strategically. This hybrid role is ideal for someone passionate about FMCG and entertainment who can craft creative ideas layered with insights that resonate with today’s audience.
As part of a multi-disciplinary team, you’ll work on dynamic projects that reach across shopper marketing, experiential, media, OOH, DOOH, and beyond.
You’ll play a key role in developing concepts backed by consumer and fandom insights, using social listening tools to make sure each idea not only hits the mark but connects meaningfully.
You’ll partner with another creative with a specialism in social and content, whom you’ll collaborate with, while also handling projects independently. You will be supported by a significant in-house creative studio including designers, artworkers, editors and motion graphics specialists to bring your ideas to life.
If you’re a creative thinker who knows how to harness insights to amplify ideas, this role was made for you.
Key Responsibilities:
- Develop insightful, creative concepts for FMCG and entertainment clients, with executions across shopper marketing, media, OOH, and DOOH.
- Layer consumer and fandom insights into creative ideas, presenting ideas with compelling narratives that resonate with target audiences.
- Use unique and innovative social listening tools to gather insights to support campaign ideas with data, ensuring ideas are relevant and rooted in consumer behaviours.
- Prepare and present polished, insight-driven client-facing decks that clearly communicate campaign ideas from ideation to execution.
- Work cross-functionally with insight, account, and production teams to ensure the creative vision aligns with client goals and brand objectives.
About You:
- 3+ years of experience in a creative role with a strong foundation in both copywriting and art direction, ideally with exposure to strategic planning.
- Proven ability to leverage consumer insights and fandom data in creative development.
- Familiarity with social listening tools and comfort using data to inform and strengthen creative ideas.
- A natural storyteller with strong presentation skills, comfortable presenting ideas to clients and internal teams.
- Experience working on campaigns that span multiple media formats, including shopper marketing, OOH, and DOOH.
For further details, please apply with your CV and portfolio to jo@jowade.co.uk
